For the overall OUGD501
Module of both studio brief one and two I found both equally challenging and
interesting. To begin with studio brief one based on research and producing an
essay. The essay question that I first
decide to choose was ‘How important is style to Graphic Design for successful
advertising, particularly on social media platforms?’ the question and the
first draft of the essay was too restrictive on research and finding study
cases, mainly because of the essay focusing on styles/trends. Therefore my
tutor gave me a structure on how to write an essay as my essay jumps to the
next paragraph and has not a lot of links. This is when I changed my essay
question to ‘Is Graphic Design important for successful advertising, and how
has this evolved since the last decade?’ with this question my research was
much boarder to collect. Despite this my essay did not relate to any reference
of the evolution in the last decade. There I had to change my essay question to
‘How
important is Graphic Design to enable successful advertising in today’s digital
environment?’ which most of my essay included how graphic design can assist
successful advertising in this digital age. The collecting of contextual /
theoretical research was quite difficult to find as my essay topic is about the
early stages of the digital age. Nevertheless I found some examples online but
the research covered only a small amount of it.
Next studio briefs two, the visual investigation brief. When commencing
this brief again I found this hard as I made it challenging for myself. For
instance I based my physical work on a concept, which was quite restricted for
the generation idea stage. My ideas were to similar to one another thus not
enabling me to explore further other designs. I also asked my peers for some
help but with the issue I stated it was hard for them to think of other ways of
establishing a solution of the problem. In the end I decide to go with an idea
of creating an app that allows online users to control/restrain the amount of online
advertisements on social media platforms. I enjoyed design this app layout,
function and designs on the iPhone due to its similarity to the very first
brief that I did at the start of the second year ‘Design for screen’.
Unfortunately I would of made a shortstop motion animation clip to highlight
how the app works. But my MacBook would not allow me to render the clip.
Instead I made some mock ups of poster designs and physical poster designs.
In conclusion, I found COP2 very intense and challenging pieces of work.
This is also due to my incident of fracturing my ankle and missing a lot of
studio time / development work. It was also challenging to balance other module
briefs. In addition I was quite unorganized with my time keeping of essay work
and development work. I also had a difficult time on thinking what to base my dissertation
on.
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