This essay investigates graphic design style for advertising, particularly when placed on social media platforms. It defines style and provides examples of different styles to provide further clarity. It discusses how the style of graphic design for advertising within these stages...
- What is the function of graphics in advertising – to communicate successfully?
- What are the key components of graphic advertising
- What is style – has to have a purpose?
- Style has to be appropriate to the target audience
- Maximise impact
- How important is style to successful advertising on media platforms where advertising has to have a more immediate effect & is competing for attention
- Current trends – fonts and images
- Contemporary design styles – examples to illustrate the above – Apple for iphones
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